Hi, I’m Jonny.

I created The Launch Lab to help small businesses and entrepreneurs launch & grow their Ecommerce ventures.

Free Download: The Ultimate Online Store Startup Checklist + How To Get Your 1st 100 Sales

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Free Download: The Ultimate Online Store Startup Checklist + How To Get Your 1st 100 Sales 〰️

Industries I love to work in: Running, Outdoors, Fashion & Beauty.

How Can I Help?

  • Ecommerce Store Set-Up & Launch

    I’ll help you build & launch your online shop the right way. From choosing the best platform (like Shopify or WooCommerce) to designing your store and getting everything ready to start selling.

    Includes:

    • Online store setup

    • Product listings

    • Payment & shipping setup

    • Launch strategy to get your first sales

    ✅ Ideal for startups or early-stage brands needing direction and hands-on help getting launched.

  • Getting More Visitors & Sales

    Let’s bring the right people to your website — and make sure more of them actually buy! That means better ads, better website layout and smart ways to boost sales.

    Includes:

    • Meta & Google Ads

    • Improving your website to boost sales

    • SEO & email marketing

    • Conversion tips that actually work

    • Software & Apps

    ✅ Ideal for online stores with traffic but low sales that want to grow revenue in cost effective ways.

  • Marketing Campaigns & Sales Funnels

    Simple, smart marketing systems that keep your brand top of mind and customers coming back. From high-impact email flows and SMS journeys to creative campaigns that drive real results.

    Includes:

    • Sales funnels that guide people to buy

    • Email & SMS marketing

    • Campaign ideas and content creation

    • Loyalty and repeat purchase strategies

    ✅ Ideal for brands that want more repeat customers, higher lifetime value, and marketing that actually works.

Thanks for stopping by.

I’ve spent the past 12+ years helping online brands grow — launching new businesses, scaling sales, and building digital marketing strategies that actually work.

I genuinely love to help & learn about new businesses. In my eyes, there’s nothing better than taking a spark of an idea and turning it into something brilliant.

Whether you’re just getting started or ready to take things to the next level, I’m here to make the whole eCommerce and digital marketing world feel a lot less overwhelming.

If you’re looking for someone who can help you launch, grow or fine-tune your online business — you’re in the right place.

Let’s make it happen.

Lab Notes.

Kind Words.

“Jonny took great care in getting to know the vision for my business and themes for the website.

He incorporated this seamlessly into an aesthetically pleasing and user friendly platform which I am proud to share with clients and colleagues.”

Dr Lydia Vogelaar-Kelly

Transform Through Lifestyle

“Jonny did an exceptional job building our business website, delivering a creative and user-friendly design that perfectly captured our vision.

His reliable communication, prompt delivery, and innovative ideas have significantly improved our online presence and customer conversions.”

Alex & Sim

The Dog Doctors

Case Studies.

Sneak Energy

I helped with the strategy behind Sneak’s hype-driven product launches.

View Project

Perfume Direct

Having worked with Perfume Direct since 2018, we’ve built a multi-million pound Fragrance & Beauty business from the ground up.

View Project

Transform Through Lifestyle

I worked closely with Dr Lydia Vogelaar-Kelly to launch her Lifestyle Medicine business in 2024.

View Project

Get in Touch!

Let’s chat about launching your project…

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